Email Marketing - Best Practices

Make sure your marketing emails are readable

Email Marketing Fact: Your carefully crafted multimedia content or images are not going to be readable by most people. According to SurveySampling (2007), about 65% of decision makers are viewing your marketing email on their text-only mobile devices.

If you have to include images in your email content, make sure your email text content makes sense for readers, even if the images are not displayed. Never ever insert email images that are supposed to be downloaded from the web, as they are automatically blocked by most email client software programs. Do not nest scripts in your HTML message.

If possible, send your marketing emails as plain text. It will be smaller in size and readable on any email platform. A work-around would be to send the email as plain text and include a link to a HTML, web version of that message.

Marketing emails must have a familiar preview

Email Marketing Fact: Most people decide if an email is interesting by previewing it, without opening it. They take this decission based on the sender's email address and email subject line. About 69% make the decision to click on the "report spam" or "junk" button using the subject line, according to the ESPC. - Email Sender and Provider Coalition (2007).

To increase the success rate of your marketing emails, make sure your sender name is visible, trustworthy and easily recognized. Do not send marketing emails from robot-looking email addresses, like "1Z-mailinglist-16-06-07@domain.com". Send your marketing emails from an email address that triggers the feeling "I know who sent this email". Knowing and trusting the sender is the primary reason for opening an email.

Use the subject line to summarize the email content. The subject line should tell the email content, not sell the email content. Keep your subject line to 50 characters or less. Avoid writing your subject text with capital letters. Avoid using flashy promotional texts or exclamation marks.

According to email marketing statistics, personalizing the email subject line for each person did not significantly change the campaign results.

Content dots Keep the email delivery rate as high as possible

Email Marketing Fact: Very few people care to look at messages automatically stored in Junk/Spam folders. Anti-spam filters can be easily triggered by the email From field, subject line, content, file attachments or emailing frequency.

Before sending out a large quantity of marketing emails, check your mail server provider settings. Most email server providers prevent spam by blocking users from sending too many emails, during a short period of time. For example, GoDaddy.com prevents you from sending more than 1,000 emails per day. Other providers deny you from sending more than 5-10 emails per minute. Make sure you understand your mail provider rules before proceeding to send the messages, otherwise your email account may be suspended.

Do not use subject lines that contain words or styles that are popular on spam messages, such as "free" or "money". Do not write subject lines with CAPS LOCK ON.

Do not include scripts, images or any other content that is supposed to be downloaded from the internet, when the email is rendered on screen.

Spam filtering is more likely to occur because of HTML coding than the words you use in your email. - George Bilbrey, iMediaConnection (2006)

Content dots Personalize & build confidence

Email Marketing Fact: Inserting a person's name into an email increases open rates by as much as 10%. - Jupiter Research (2006).

Use a mail merge marketing software, such as Easy Mail Merge, to generate personalized mass emails that can include person's name or any personalized information that should be relevant to your prospect. Your message should "say": "I am not computer-generated spam, I got to you because I know you and I think this specific offer meets your needs".

Include an opt-out (unsubscribe) function in your email, even if that is just an email address where people can send a message to unsubscribe. The CAN-SPAM Act requires that your email give recipients an opt-out method.

According to a Responsys Survey (2006), 89% of email marketers plan to increase their use of personalization in future efforts.

A Review of ViralURL

So you have finally stepped into the world of making money online. You too, like the others, have decided to start with the affiliate programs. Also, you must have heard that it’s not a big deal to make good money with affiliate marketing, provided you choose the right programs and do some strategic planning while promoting your affiliate products. So far so good.

Whether you are promoting other people’s products or promoting your own products - that doesn’t matter because after all it is nothing but your own business and your means to earn good money. So whichever be your case, I am sure you would not want to leave money on the table and invite others to steal your share of profit.

Even though the industry of affiliate marketing is pretty competitive but if you are cautious and are strategic in your marketing techniques then, it could be very profitable for you.

Take a close look at the industry, you will see that not every one who gets into affiliate marketing is successful. People who are doing well leave no room for failure and take all security measures and understand its importance.

Yes! Security is one of the key factors in affiliate marketing. If you do not adopt proper security measures, then your business will be at high risk. One of the most important way to restore security is to protect your affiliate links. Do not take them for granted. A bit of carelessness on your part in regards to affiliate links may cost you a lot of dollars.

Do you know the long complicated links that you send to your prospective customers not only look convoluted but they can create a lot of problems too! If you send such an affiliate link to your customers, then the smart ones will definitely figure out that you are promoting someone else’s product and they would rather visit the parent company. Also, if your link does not function then your customers have to type a really long URL into the browser, which will definitely put him or her off.

You could be a victim of even a worse situation. What if some devious Internet pirates steal your affiliate links and replace them with theirs. If they do that, then you get no commission at all.

Did I scare you off with all of the above possibilities? Well, that certainly wasn’t my intention. I just wanted to open your eyes and state facts that actually happen in the world of Internet. It happened with me until I came across ViralURL , that brought a revolution to my online ventures.

So, if you are not getting the desired results out of your affiliate marketing,don’t lose hope. There’s definitely a remedy to this problem and that is ViralURL.com

Do I hear you asking, what is it and how can it help in averting any adverse situation for an affiliate marketer like me?
Be patient and read on, if you love your business.

ViralURL is a link cloaker that protects you in the truest sense. There may be many unethical people lurking around, who might play with your affiliate links by cutting them off or replacing them with their own etc. How much effort you put in towards building your business and advertising your business, if your links are tampered with, then all your hard work will be rendered useless.

In order to avoid such a rip off, ViralURL gives you full protection and sees to it that your affiliate links never get exposed to others.

So save yourself from getting ripped. Get all the commissions to your account that you rightfully deserve. All this is made possible by ViralURL.com

It is a blessing for every affiliate marketer like you and me, who wants to achieve success in their endeavor.

Is ViralURL limited to only link protection?

NO!

It does much much more than that. Let’s see what ViralURL can do for us:

*ViralURL helps us in protecting commission.
*ViralURL helps in building mailing lists.
*ViralURL helps in tracking statistics.
*ViralURL helps in earning extra ad credits.

In short, ViralURL allows us to create massive business leverage.
I don’t see any negative aspect associated with ViralURL. All you have to do is join it for free, then cloak your links, promote them and see your business soaring higher and higher.

You can get all detailed information about the program from the site,click here . There, you can find several unsolicited testimonials from various users of ViralURL. So if you want to protect your business and see your earnings grow, try ViralURL. You have nothing to lose with it.

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Masters Of The Google Universe: How To Achieve Top Google Rankings

For years, it has been well known that Google's search algorithm is driven by the number and quality of links pointing to a particular URL. And as a result, it was all the rage for some time to buy links on web pages that had a high Google PageRank (PR).But in March of 2007, Google's mouthpiece Matt Cutts declared that Google was going to fight back against Paid Links. Google put a shot across the bow of many online marketers, letting them know that the days of easily buying links from high PageRank pages in order to influence a website's ranking in Google were over.The Shot Heard Around The WorldWith Matt Cutts declaration, a world full of online marketers began to cry foul. It was said that "They can't do that!"But the truth was and is that the Google Search Algorithm is Google's intellectual property, and therefore, Google can do anything they want within their algorithms - no matter who those changes might hurt or help.By the end of the Summer of 2007, the people crying foul had quieted down a bit and got back to the business of trying to find new ways to manipulate their website's rankings inside of the Google search results. That is the way it has always been and always will be.The summer of 2007 was just such an oddity... For me, it has always been exciting to challenge the brains at Google to get my websites to rank well within Google's search algorithms. But for some reason, at that moment in time, many of those who held the top rankings in Google felt as if it was their God-given right to be at the top of Google's search results, and how dare Google oppose God's decree in this matter.Yep, I know I am going to catch flak for that statement - comparing webmasters to religious zealots - but that is how I roll sometimes.For me, Matt Cutts was telling people to work harder to actually "earn" what they have been given. For me, it was a chance to rededicate myself to the goal of ranking well in Google for competitive keywords. For me, I did not have to change anything I was already doing, because I never gained a single ranking in Google by paying for a link from any web page. (wink)Google's Search Engineers Are Not FoolishMatt Cutts has said time and again that Google does not want to attack any problem in their search algorithms by manually deleting any participant in the Google search ranking game.Instead, Google in every case wants to program a solution to address a particular bad practice.I guess it might be easier for me to understand since I am also a computer programmer. It is a hobby I really enjoy, and I exercise my mind with computer programming anytime I want to improve my own websites or to build a new website. I keep my brain sharp by solving problems in computer code.So, whenever I see Google making moves in one direction or another, I try to visualize how I would solve their algorithm problems in computer code.In my mind, solving the paid links issue was a super-easy solution. Just look at the pages linking to a particular website, and then do a cross-comparison of the PageRank of all of those linking pages. If all of the pages linking to a particular URL have a PageRank of Four or higher, then chances are that those links were artificially created, through some kind of paid linking system.Let me explain this in an example, where all of the sample web pages have 100 inbound links each:If Site A has all of its 100 links on pages that have a PageRank of 4 or higher, then that is unnatural and therefore suspect.If Site B has all of its 100 links on pages that have a PageRank of 0, then those links offer no value to the Internet community as a whole, and therefore Site B should not measured as a quality search result.If Site C has a mix of PageRank 0, 1, 2, 3, 4 and 5 links, then that is more natural in its structure and it also shows that some of the links are considered to have value in the Internet community as a whole. Therefore, Site C has proven itself worthy above Site A and Site B in Google's search results.This example should show in no uncertain terms how easy it was for Google to properly address the issue of paid links and to put a stop to people using paid links to manipulate their websites' ranking in Google's search algorithms.Publication StandardsA couple years back, I wrote another article discussing this concept in relationship to article marketing. You can read that article with third-party commentary on the Article Content Provider Blog: (http://karmaseo.com/linking-portfolio).In a nutshell, I was discussing the role of article directories in the article marketing industry. Again, this solution came to me from my programming mind. The simple way for Google to have dealt with all of the junk articles that have been written for the purpose of building links to a website is to look at the article in the context of where that article is published.The article marketing carpet bombers send their articles to hundreds of article directories to get hundreds of links pointing to their website. But the role of the article directory has always been to be a repository where newsletter publishers and webmasters could go to find articles that they would like to reprint in their own newsletters and on their own websites.Some article directory managers bring a commitment to providing publishers with only quality articles. Other article directory managers approve anything and everything sent to them.Through computer programming, it is relatively easy to identify which websites are article directories and which ones are not.If an article is of good quality, then niche website publishers will find the article and put it on their own website. If the article is a crap article, then the only websites that will accept it are those article directories that publish anything and everything given to them.As a result, it is easy for Google to look at the Linking Portfolio (list of publishing websites) of a single article and to see which articles were considered worthy of reprint by human reviewers. If the article only exists on article directory websites, then the article must not provide any real value to other people. But if the article is of good quality, the article will be able to be located on article directories AND on niche websites.This concept very elegantly feeds into Google's overall strategy of determining which web pages people recommend to others. After all, if you look at Google's PageRank, it is very simply a system which measures how many people have voted on the quality or value of a particular web page.Expanding On Google's PageRank FormulaGoogle loves any system that they can conceive to measure how much value the overall Internet community gives to a particular web page.Google naturally treats links found in the Yahoo! Business Directory and the Open Directory as higher value links, because the search engineers at Google understand that links in these directories are all approved by a human being.Google also gives extra value to social bookmarking websites, because the concept behind social bookmarking is that individuals "bookmark" a web page when they find that web page to offer good value to its readers.Google openly dislikes paid links and can easily identify those paid links, without having to jump through too many hoops. (This should not be confused with paying for a service that will help you increase your rankings in Google. Paying a service provider to provide services to you is very different than just paying for links on high PageRank web pages.)Google also appreciates reprint articles that have a Linking Portfolio beyond the article directories. Once again, Google appreciates reprint articles that are shown to provide real value to individuals in the greater Internet community.When you take a close look at the original premise of Google's PageRank, it has always been about creating systems that measure the value of a web pages to find which web pages will best answer a searcher's question. Rightfully so, Google believes that the best way to ensure that they are able to give their users good quality search results is to look at what web pages others have already deemed useful.Herein rests the secret to ranking well in Google's search results. If you can create content that people will find useful, interesting, and valuable to others, then Google's seach algorithms will look favorably upon your website.

Make money online , work at home

I have gathered from my own Internet research. Some of these companies are hiring continuously and some just need people temporarily. I am not, however, 100% positive that these jobs are legitimate, so, if ever you've had any negative experience with any of these companies, I would be very much grateful if you could please drop me a note.Home-Based/Internet-Based BusinessesContrary to public opinion, not all home-based businesses are scams. There are lots of them which are legitimate and which actually pays money. How did I know that? Well, because I've been involved with some...In the beginning, I lost a few dollars, but later on, I learned how to choose winners.

GetResponse Autoresponder (Highly Recommended!)

Did you know that it can take up to 7 times contactingsomeone before they purchase a product - it's true! Butagain, there are a growing number of people out there thatare trying to make sales without doing something as simpleas setting their marketing on auto-pilot.Thankfully there's an online service that provides anyonewith the kind of marketing system they need that can almostguarantee success. And one that I can whole-heartedlyrecommend!GetResponse.com is one of the most recognized follow-upsystems on the Internet; and there's good reason.GetResponse.com uses some of the fastest and most reliableemail servers available. This, combined with morespecialized features that any other autoresponder, is it anywonder everyone raves about it?But... despite how good GetResponse.com is, it just gotbetter! That's right, the new GetResponse hasjust been launched and it has an incredible number ofpowerfully new features.Just take a look at what you get with GetResponse!- Personalization of emails- Unlimited follow-ups- Complete import and export features- Send a broadcast email to your entire list all in one shot- Attach files to any or all of your autoresponses- Track your leads and responses- Your choice of 19 different domains names to send from- Send HTML-enhanced messages- Your own "confirmation" screen- Selective broadcasting- Block unwanted email addresses- Bounce-back management- Full activity reports via email- Free, unlimited technical support- much, much more!As you can see, this is way more than your everyday run-of-the-mill autoresponder systems - using any other justdoesn't make good business sense!So what are you waiting for? You owe it to yourself andyour online business to at least take a look at whatGetResponse.com can do for you.Check it out

Prevalence of Urinary Tract Infection in Females - Why They are More Prone to UTI's

Urinary tract infection is one illness that can affect everyone, and no one is completely safe from it. However, certain groups of people are more prone to them than others, particularly sexually active adult females. This article will talk about the scientific reasons behind this.Females are up to 30 times as likely to contract urinary tract infections compared to males. There are many speculations as to why, but most experts agree that it's due to genetic differences. Female urethras are much shorter than their male counterparts, so bacteria do not travel nearly as far to reach the bladder, where they can reproduce and cause problems. Male prostates fluids can also serve as a barrier against the bacteria's entry.Before age one, males and females are equally as likely to contract UTI's. In fact, uncircumcised boys have a higher chance than even girls. But past age one and throughout adulthood, girls become much more prone to UTI's. But children, overall, won't get them as often as adults will. This is probably because they are not yet sexually active, which is a major cause for recurrent UTI's.Sex does not actually cause UTI's, but it can upset the urethra, making it rather defenseless in the face of bacteria. Also, it is easy to transfer E. coli bacteria from the anus, where they usually live. E. coli is the culprit in more than 90% of all UTI cases. They cause no problems in your anus, but if they reach the bladder, they can be real pests.As people get older, gender does not seem to matter when it comes to UTI's. Elderly males and females are both likely to contract them. This is perhaps due to a lowered immune system as one grows older, and the body is less able to put up a fight against incoming bacteria.That being said, adult males do get UTI's, especially if they are in their family history. So while they are not at the highest risk, they should still exercise prevention methods.

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I would like to recommend some free advertising that will help your business grow.Viral marketing is a lot like gossip; it starts with one person and multiplies like wildfire throughout the whole neighborhood.How does this happen? One person tells another person, that person, promising not to tell anyone, tells 5 more. Those 5 people each tell 5 other people, and this process continues until finally, everybody knows the rumor.Viral marketing works exactly the same way. If you tell just 5 people about your website, and those 5 each tell 5 more, 5 becomes 25, which becomes 125, which becomes 625, which becomes 3125, which becomes 15625......and it keeps multiplying. Just like one cent will eventually turn into $5,000,000 if you double it for 30 days.Here are some unique viral marketing systems that you can use to bring more and more high-quality traffic to your web site:Traffic SwarmTrafficSwarm truly works to deliver targeted visitors to your website which will result in signups, sales, leads, and subscribers.Free Ad DepotA MUST HAVE! Very highly recommended by the Pros. Free featured links, Free Classy Style Ads, multiple ways to earn ad and mailing credits, email your downline anytime you have the credits available, and more...

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Believe in Yourself

Society imposes limits on people based on race, culture, background, education and wealth. But these limits are never impenetrable. In free societies, people frequently outdistance conventional expectations. The son of a postal worker graduates from Harvard. The daughter of a mechanic builds a million-dollar business. How do they do it? Every story is different, but amid the variables you will find at least one common denominator: successful people believe in themselves.

The only cast iron limitations are the ones you impose on yourself. You can never be more than what you believe you can be, so work first on your own belief system. Break the knee-jerk habit of thinking and saying. " I can't" in the face of challenging opportunities. It's been said that success is what happens when preparation meets opportunity, and a big part of preparation is disciplining your mind to eliminate self-defeating thoughts.

Some people are enthusiastic starters, but fade in the back-stretch. Lacking stamina and endurance, they are ill-prepared for long race. A setback or two sends them limping to the sidelines. How often have you heard. I'll try it for a month, or I'll give it a year and see what happens? Such people begin their journey with one foot already off the path. They are ready to stray, to slow, to meander, to change course before they even start. They begin with defeat built into their mindset.

If you have a history of quitting, please understand this brutally simple aiom: quitting is an option only for the defeated.

Refuse to accept this weak mindset. Believe you can succeed. Release yourself from fears that pollute your thinking and stay your actions. Few goals worth pursuing are easy to achieve, so keep at it, believe in yourself, and your chances for a high-achieving future will flourish.

Create a solid foundation for your dream and pursue each goal with enthusiasm and quiet conviction. Determine basic requirements that must be met to build the future you believe essential. Begin every day working toward that dream, brick by brick. Go to sleep every night examining your progress and planning for the next day's campaign to seize the building blocks needed to finish the dream and make it real.

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